Hamburg has a new fashion week, and we were there for the kick-off: at the FUTURE FASHION WEEK opening dinner on 6 November 2026, The House of Legs was product partner. At each of the around 70 seats there was our Ultimate Leg Cream, together with a small card about our Leg Ritual.
In short
- What: the opening dinner of the first FUTURE FASHION WEEK in Hamburg on 6 November 2026. The fashion week ran from 6 to 8 November.
- Who: around 70 guests from the press, retail, fashion labels, the creative industry and politics.
- Our part: The Ultimate Leg Cream at every seat, with a card about the Leg Ritual.
- The feedback: above all, the scent of the Leg Cream sparked lots of conversations at the table.
In this article
01
What is the FUTURE FASHION WEEK?
The FUTURE FASHION WEEK is a new fashion week for Hamburg, organised by FABRIC, the city’s Future Fashion Lab. Instead of classic runways, it takes over stores, galleries and unusual places in the city centre. It is about new ways of producing fashion, a more conscious use of resources and, above all, community.
You can read more about the idea behind the fashion week in this article in TUSH Magazine (in German).
02
Our Leg Cream at every seat
Guests at the opening dinner came from the press and retail, along with representatives of fashion labels and personalities from the creative industry and politics. For this evening we chose The Ultimate Leg Cream: our rich leg cream with caffeine, Q10, hyaluronic acid, horse chestnut and red algae, with a silky glow finish.
03
What the guests loved most
After the evening, the organisers wrote to us that our products went down really well with the guests. Above all, the scent of the Leg Cream sparked lots of enthusiastic conversations. For us, that is the best feedback: care you love to use because it feels good and smells good.
04
A special weekend for us
That same evening, while our Leg Cream was on the tables in Hamburg, Denise Hahn, founder of The House of Legs, was in Munich at the BEAUTY FORUM Stars Award. There, The House of Legs won 1st place among start-ups, and the LymphGlow Leg Serum came 3rd in Body Care. Thank you to everyone who made this weekend possible, and to the FABRIC team for the wonderful collaboration.
05
Discover the Leg Ritual
Step 1
Light serum with caffeine, escin and red algae. 3rd place Body Care at the BEAUTY FORUM Stars Award 2026.
Step 2
Gentle EMS pulses, 3 light modes and warmth, guided up the leg from bottom to top.
Step 3
The cream from the opening dinner: rich care with caffeine, Q10, hyaluronic acid, horse chestnut and red algae.
Photos from the opening dinner: Francesca Amann (@francesca.amann). Organiser: FABRIC Future Fashion Lab (@fabric.hamburg).
Read more
